Novella Brandhouse

When has a brand outlived its relevance? Your brand strategy should not be something that changes with the wind but it’s also something that isn’t static and set in stone for as long your business or organization exists. A good brand strategy stays in sync with your company for at least 3-5 years. When you think about your current branding, both the visual brand and the messaging, is your gut telling you it’s time to refresh or even, rebrand? #brandstrategy... #yourbranddriveseverything #novellabrandhouse See more

Type Tuesday! This week's font, Buffon, is a slab serif typeface with hints of western influence. This typeface would be perfect for animation or poster design. #typeface #typography #typeface... #novellabrandhouse See more

Notable - The Fairways at City Center brand messaging - Villa Living with a View ~Highlighting some of our favorite taglines, headlines, brand statements, and key messages from our brand strategy work.~ For this project, not only were we tasked with developing a new brand, but also messaging that introduced a whole new category to luxury living - villa living with a view, minus the mortgage. We created a brand messaging strategy to explain the new-to-market concept in the... Kansas City suburbs. Visit our online portfolio for the full case study. #brandstrategy #yourbranddriveseverything #novellabrandhouse

Let’s plan 2022, start with your brand, then marketing plan! The foundation to your marketing is a solid brand. Start there first. A good brand strategy drives a successful marketing strategy. Your brand should carve out your niche, speak your ICA language, drive creative strategy and inform business decisions. When you understand the core message you need to communicate to your audience, you can make informed decisions throughout the marketing process and your positioning be...comes the soul of your brand. Read the full blog post for more details. #yourbranddriveseverything #brandstrategy #marketingstrategies #novellabrandhouse

It's here again - Type Tuesday! Today's font is a playful, hand-drawn typeface with some charming irregularities. Caleb would be great for a logo for a handmade product or for the headline on a poster. #typetuesday #typography #typeface... #novellabrandhouse See more

Case Study: J.Mullin Apparel creates elevated apparel for everyday ease. This Kansas City-based company crafts unique garments for the distinctive woman with each piece featuring vintage and repurposed fabrics, professionally stitched to fit just the right size. Novella helped J.Mullin Apparel develop a strong brand by updating the current brand messaging to feel authentic and speak to the target audience. We clearly defined the brand’s position along with refreshing the visu...al brand to match that of the kimonos elevated style. To help the brand scale, our team designed product and marketing collateral, outlined areas on the website to improve, along with creating an actionable social media strategy to reach more customers along the buying journey. See more of our portfolio: https://buff.ly/3jDGWbh #shoplocal #shopkc #yourbranddriveseverything #novellabrandhouse

The Lastest on the Clubhouse Scene As a new app that’s still in beta, things change and evolve pretty quickly. With over 10 million users and an average of 300,000 rooms, or shows, per day, it’s no surprise the audio-only app is expanding and rolling out new releases every few weeks. They recently hired a Head of Sports team member, which prompted an exciting announcement. Read all about the NFL partnership, in-app payments, and clubs in our latest, How to Clubhouse. https:/.../lnkd.in/gEQFtUq Want to join Clubhouse but need an invite? Text your name and phone number to 816-726-7597. Already on Clubhouse? Join our club, The Brandhouse. #clubhouseapp #clubhousetalk #clubhousemarketing #smallbusinessbranding #brandingtips

Come one, Come all! Check out our latest work for University Academy Foundation

We’re proud to be recognized as a #SmallBizSuperstar by the Greater Kansas City Chamber of Commerce! Small businesses keep KC moving forward even during the toughest of times. Thanks to everyone who believes in us. Let’s lift and support all small businesses across Greater KC and from coast to coast.

Happy International Women’s Day! We’re a proud #WBEcertified company thanks to our fearless founder and leader @lizziemc5. She leads with courage, tenacity, and grace and we’re so grateful to have her at the helm through any storms (2020) that come. Liz, we wanna be you when we grow up. @ Novella Brandhouse

Us all week waiting for our 10:30Am CST Pro-marketing Tips #clubhouse room. what our #clubhouse room feels like. Talk to ya soon!

Are you ready to launch your business into the next phase? Join our webinar tomorrow March 2 from 11am - 11:30am CST as we discuss how you can use brand strategy to scale your business. We’ll also workshop your brand questions in real-time! Sign up here: https://novella-brandhouse.mykajabi.com/webinars